Tuesday, January 28, 2014

Our Voices Have Been Heard: Coca-Cola Agrees to Zero Tolerance Policy for Land Grabs


Here is a great post from the Action Corps in the San Francisco Bay area, highlighting our work and success with the campaign!

Original post can be found at: http://sfbay-oxfamactioncorps.blogspot.com/


Our Voices Have Been Heard: 

Coca-Cola Agrees to Zero Tolerance Policy for Land Grabs

 


Ladies and Gentlemen, our hard work is paying off! All of our hours spent volunteering, campaigning, speaking out, and signing petitions is showing fruition. Over 225,000 people called for action to prevent land grabs and Coca-Cola has heard us. The food and beverage giant Coca-Cola has agreed to respect and protect the land rights of indigenous communities from which it sources its sugar. Specifically, Coca-Cola has agreed to:

  1. A zero tolerance policy on land grabs
  2. A “know and show” policy relating to being held accountable and aware of land rights and conflicts within its supply chain
  3. To support responsible agriculture investment and to advocate for governments and others to tackle land grabbing;
Sugar production requires a vast amount of land and is currently at an all time high triggering land conflicts and abuse. Coca-Cola is the largest sugar producer in the world making this news all the more amazing. Coca-Cola is the first beverage and food company to take such a stand, but should not be the last. For more information on this breaking news visit politicsofpoverty.oxfamamerica.org

Our mission and work does not end here. PepsiCo and Associated British Foods are some of the largest sugar producers in the world and as such we are urging them to follow in Coca-Cola’s footsteps and make a change in relation to the allowance of land grabs within their supply chains. In order to do this we need your help.
  

What Can You Do to Stop This?

Start by signing Oxfam's current petition to urge Pepsi-co and Associated British Foods to follow Coca-Cola’s example and hold themselves accountable for the land and human rights atrocities occurring in their supply chains. These huge companies have the market power to pressure their suppliers into committing to zero tolerance land grab policies and you have the power to pressure these food and beverage giants into stepping up and standing against land grabs. Make sure your voice is heard.

Then share the following messages:

Via Twitter

Tell @PepsiCo & #ABF to take action against land grabs! #BehindTheBrands

Via Facebook

Post the following message to PepsiCo's Facebook page

Stop land grabs! Tell PepsiCo and ABF—some of the biggest buyers of sugar in the world—to make sure their sugar doesn’t lead to land grabs that force poor farmers and their families off their land. #BehindTheBrands!

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